This November 15 sees the launch of H&M’s latest designer collaboration – an exclusive fall/winter collection by fashion house Maison Martin Margiela.
Margiela has long influenced the mainstream with its radical ideas and experiments with clothing. The collaboration will immerse H&M in the playful world of Maison Martin Margiela, giving fashion lovers around the world the chance to wear pieces from the mysterious brand.
The Maison believes in the absolute importance of the collaborative nature of its team, rather than the individual, where its ideals are founded in the desire for concept and creativity. Constantly questioning the norms of fashion and presenting its pieces through the technique of deconstruction and transformation.
The collection for both men and women will be available in around 230 H&M stores worldwide, as well as online.